After picking up technology and new team members by acquiring Hovr.it in November, image recognition and eCommerce company Slyce has again added to its team by acquiring the technology and talent of former York PhD student, Dr. Ehsan Fazl-Ersi, who will also join Slyce as Chief Science Officer.
Fazl-Ersi’s image recognition technology was developed at York University and the commercialization of the technology was undertaken at MaRS Innovation.
From their press release:
“Identifying and classifying an object captured within a scene is difficult due to the effects of background clutter, lighting variations and viewpoint changes on the object’s appearance,” says Fazl-Ersi, who designed and developed the technology with his PhD supervisor, Dr. John K. Tsotsos.
Fazl-Ersi will lead the integration of the intellectual property into Slyce’s Visual Search Platform as their new head of Research & Development.
The researchers partnered with MaRS Innovation and Innovation York, York’s commercialization office, to file patent protection on the initial technology, develop a commercialization plan, secure grant funding, facilitate business development meetings and negotiate the resulting transaction.
“Slyce is excited to reach this deal with York University and MaRS Innovation and add another piece of unique technology to our platform,” said Adam Jarczyn, Slyce’s chief product officer.
“Visual search is experiencing explosive growth and has become a compelling way for retailers to engage their customers. York’s technology provides us with another competitive edge in ensuring a high-quality consumer shopping experience.”
Read more: Slyce and Hovr.it – A Match Made at Dx3 2013