Mediative Shopper Journey 2016: More Retail Sales With Bigger Signs, Better WiFi And Price Match

July 21, 2016 James Rubec

eyetracking glassesThis year at Dx3 2016, Mediative showcased ways for brands and retailers to optimize sales and incite purchases by conducting a study on how customers research products in-store and online using eye-tracking glasses. Scenario 1: Your spouse has asked for a new laptop for his or her birthday. You’ve searched online for local stores that sell laptops, […]

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